John Cardone
I make sure every aspect of our company is in service to healers and the work they do.
John Cardone is the founder and principal of Be Well Marketing, where he helps purpose driven healers and entrepreneurs build inspiring and authentic brands. Through his unique combination of brand strategy, creative facilitation, and radical empathy, John is dedicated to transforming businesses by first transforming the people that run them. His clients have come to know his as a “brand therapist” and “chief markitect”.
With a background in public art, John cut his teeth in Syracuse, NY, where he ran a community arts center, developed after-school art programs, hosted a monthly slam poetry night, and served for one year as the city’s public artist in residence. After 5 years in the public art world, John changed careers and decided to try his hand at entrepreneurship. He founded Be Well Marketing with the dream of helping health and wellness professionals build businesses that change lives, starting with their own.
When not on the job, you will most likely find John at a local coffee shop, or exploring the city with his wife and three young children. An avid traveler and student of culture, he has lived in France, Mexico, and Senegal, and speaks English, Spanish and French fluently. In his spare time, John co-facilitates a small group for young families, as well as a semi-annual retreat to prepare engaged couples for healthy marriages.